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Andreea Băceanu 

Junior Marketing Analyst

Be the change you wish to see in the world

Andreea is a very ambitious analyst and researcher always focused on bringing out in the light the best in everything around her, starting with people. She is a proud alumna of the University of Bucharest, where she studied Sociology, both for her BA and MA, with a special focus on qualitative research. She was also an Erasmus student, in Umeå, Sweden, where she experienced an entirely new learning environment and realized the great impact an inclusive and grounded educational system has on a country’s wellbeing. Therefore, she dedicated 3 years of her life to children aged 2 to 8, as a teacher, doing her best to have a truly positive impact in their lives. She also collaborated with various NGOs, as an Assistant Manager, General Manager or Marketing Assistant. She says that marketing experience was the second major “Aha!” moment of her life, leading to the realization that good marketing is a lot more than just making a sale.

As a Junior Marketing Analyst at }exghts, Andreea is a great support to her colleagues in their respective projects, through well-conducted online research, creative contribution and market-specific insights.

Interest: hiking up in the mountains surrounding Brasov, reading or baking delicious natural goodies.

Read the posts

.net or PowerPlatform?

A lot of customers of all levels have asked me:  “Why you have a team focused on Power Platform? Isn´t it better to build on .NET? You have the knowledge.” Background: }exghts is one of the leading software development companies building solutions based on the Microsoft ecosystem ready to be deployed on-premise or on the..

docQ: Smart solution for automating document flows in a company

When we ask a company how many printed forms exist in an HR or Economic department, the answer will certainly be “too many”. Bureaucracy is not a “reserved” issue only for large companies or state-of-the-country businesses, but it also impacts small businesses and start-ups, because it is a great time-consuming resource that does not ultimately bring any..

Is AI development available only to highly skilled software developers? Not anymore!

Do you feel overwhelmed by your clients’ and employees’ requests? Do you wish you had the resources to pay a hot-shot AI specialist to help you build one of those uber-friendly chatbots, that help you tremendously increase customer satisfaction and create a more articulate customer journey inside your brand?   Worry not anymore! We are here..

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